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Privacy Policy

Last updated: February 7, 2026

This Privacy Policy describes how Carivate ("we," "us," or "our") collects, uses, and protects information when you use our platform, website, and related services (the "Services"). We are committed to safeguarding the privacy of our users and the individuals whose data is processed through our platform.

1. Information We Collect

Account Information: When you create an account or are invited to join a dealership team, we collect your name, email address, phone number, and role information.

Contact Form Data: When you submit a contact or demo request form, we collect your name, email, company name, phone number, and message content.

Vehicle and Deal Data: Our platform processes vehicle listings, seller contact information, deal details, inspection reports, pricing data, and related transaction information submitted by dealership users.

Communication Data: When dealerships use our SMS or email features to communicate with sellers, we process phone numbers, email addresses, and message content to facilitate and log those communications.

Website Analytics: We collect standard analytics data including IP address, browser type, pages visited, and referring URLs to understand website traffic and improve our Services.

2. How We Use Information

We use the information we collect to:

  • Provide, maintain, and improve the Services.
  • Process and respond to contact and demo requests.
  • Facilitate communications between dealerships and vehicle sellers.
  • Generate vehicle valuations, market analytics, and deal insights.
  • Send service-related notifications and updates.
  • Monitor platform performance and troubleshoot issues.
  • Comply with legal obligations.

3. SMS and Mobile Data

Mobile phone numbers and SMS message content collected through our platform are used solely to facilitate communications between dealerships and vehicle sellers as part of the deal process. Mobile information will not be shared with third parties for marketing or promotional purposes.

SMS messages sent through our platform are logged for compliance and record-keeping purposes. Sellers may opt out of SMS communications at any time by replying STOP.

4. Data Sharing

We do not sell your personal information. Text messaging originator opt-in data and consent will not be shared with any third parties or affiliates for marketing or promotional purposes. We may share other data with:

  • Service Providers: Third-party vendors who assist in delivering our Services, including cloud hosting, email delivery (e.g., Microsoft 365), SMS delivery (e.g., Twilio), payment processing, and analytics. These providers are contractually obligated to protect your data and use it only for the purposes we specify. Service providers do not have independent rights to use your mobile information for marketing.
  • Within Dealership Teams: Data submitted to the platform is accessible to authorized members of the same dealership account.
  • Legal Requirements: We may disclose information when required by law, legal process, or government request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

5. Data Security

We implement appropriate technical and organizational measures to protect your information, including encryption in transit and at rest, access controls, and regular security assessments. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your information for as long as your account is active or as needed to provide the Services. After account termination, we may retain certain data for a reasonable period to comply with legal obligations, resolve disputes, and enforce our agreements. Analytics and aggregated data that does not identify individuals may be retained indefinitely.

7. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal information we hold about you.
  • Correct inaccurate or incomplete information.
  • Delete your personal information, subject to certain exceptions.
  • Object to or restrict certain processing of your data.
  • Export your data in a portable format.

To exercise any of these rights, please contact us at support@carivate.com. We will respond to your request within 30 days.

8. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify users of material changes via email or through the platform. Your continued use of the Services after such changes constitutes acceptance of the updated policy.

9. Contact

If you have questions about this Privacy Policy or our data practices, please contact us at:

Carivate
Email: support@carivate.com
Web: Contact Page